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Lead Leak Audit: a free check of your website

Type your web address. We run it through Google's PageSpeed Insights mobile test and turn the results into a score out of 100 and a short list of what to fix, in plain language. It checks how fast the page loads on a phone, whether it is secure, whether it fits a phone screen, whether buttons are easy to tap and whether Google can read it. Then you can ask for the full report.

Your homepage, or the page your ads send people to.

The address goes to Google PageSpeed Insights. We keep nothing unless you send the form below.

How the score works

Seven scored checks, 100 points.

Every number comes from Google PageSpeed Insights, which runs Lighthouse on a simulated mid-range phone. Mobile speed is worth 30 points, scaled from Google's performance score. Each of the other six is pass or fail. If Google cannot run a check on your page, we leave it out, scale the score to the checks that ran and tell you which one is missing. We never fill in a number we did not measure.

Mobile speed

Google's performance score for the page, from 0 to 100, scaled to 30 points. 90 or more is Google's "good" range, 50 to 89 "needs improvement" and under 50 "poor".

30 points, scaled

Secure connection (HTTPS)

Does the page load over a secure connection? Without it, browsers can mark the site "Not secure".

15 points, pass or fail

Fits a phone screen

Does the page tell phones to fit it to the screen, instead of showing a shrunken desktop page?

15 points, pass or fail

Easy to tap

Are buttons and links big enough, and far enough apart, to tap with a thumb?

10 points, pass or fail

Google can index it

Is Google allowed to index the page, so it can appear in search results?

10 points, pass or fail

Page title

Does the page have a title, the blue link Google shows in search results?

10 points, pass or fail

Meta description

Does the page have a meta description, the text Google can show under the link?

10 points, pass or fail

Load time and layout shift are shown with Google's targets but not scored on their own, because they already count inside the mobile speed score.

What a test cannot see

The full report covers the rest.

A website test only sees the website. The leads that slip away after someone calls or fills in a form need a person to check. The full report adds these.

  • Whether calls get answered, and how fast a missed call gets a call or text back
  • How quickly a form or a website chat gets a reply
  • What happens to leads after hours and on weekends
  • Whether your Google Business Profile is complete and recent
  • Whether your pages and replies work for customers who speak Spanish

Full report

Get the full report by email.

Tell us where to send it. We run the audit again, add the checks above that a test cannot do, and email you a plain-language report.

Get the full report by email.

We use these details to send your report and follow up about it. That is all.

What happens to your web address

The address you type is sent to Google PageSpeed Insights, which loads the page the way a visitor's phone would. Google's terms apply to that test. We do not store the address or the result unless you send the form. If you do, your details go into Assure CRM so we can email the report, and we use them only for that and for following up about it.

Questions

About the Lead Leak Audit.

Is the Lead Leak Audit really free?
Yes. The check on this page and the full report by email are both free, with no sign-up. If you want help fixing what it finds, our prices are on the pricing page.
Where does the score come from?
From Google PageSpeed Insights, which runs Lighthouse, the same test built into Chrome, on a simulated phone. We turn seven of its results into a score out of 100 with the weights listed on this page. If a check cannot run, we say so and leave it out.
Why does my score change when I run it again?
Lab speed tests vary a little from run to run, because the network and your server answer a bit differently each time. Google documents this. Run it two or three times and look at the range.
Does a good score mean I am not losing leads?
No. The test only sees your website. It cannot tell whether calls get answered, how fast someone replies to a form or what happens after hours. The full report adds those.
Is this a full SEO audit?
No. It checks the basics Google needs to show your page well (it can be indexed, has a title and a description, and works on a phone). It does not check rankings, keywords or links.

Rather go through it with a person?

Book a free 15-minute call and we will walk through your results with you.

Serving South Florida and Dallas-Fort Worth. English and Spanish.