Guides
Marketing guides for local businesses
Straight answers to the questions owners ask us on calls: what a website should cost, how to show up on Google and in AI answers like ChatGPT, when ads are worth it, and how to stop losing the leads you already get. Written by the team that builds this work for clinics, agencies and contractors in South Florida and Dallas-Fort Worth.
Every guide
Pick a topic.
Each guide ends with what we would do in your place, and links to the tools and prices behind it.
How many people in South Florida speak Spanish?
How many people speak Spanish at home in Palm Beach, Broward and Miami-Dade, city by city, and how many need service in Spanish. Census data for owners.
6 min readRead the guide Local SEO and AI searchHow much does local SEO cost in South Florida?
What local SEO costs in South Florida in 2026: published agency ranges, our $149 a month plan, one-time fixes, what you can do free and what to ask first.
5 min readRead the guide WebsitesHow much does a website cost for a small business in South Florida?
What a small business website costs in South Florida and Dallas-Fort Worth in 2026: real prices from $400 to $1,299, what drives them and what you pay after.
6 min readRead the guide Local SEO and AI searchHow to get your business named in Google's AI answers and ChatGPT
How ChatGPT and Google's AI answers pick which local business to name, and the steps that make yours one of them. What works, what doesn't, how to check.
6 min readRead the guide Leads and follow-upMissed calls: what one unanswered call costs a local business
How to work out what one unanswered call costs your business, where to find your real numbers, and the fixes from free to fully automatic.
6 min readRead the guideRather talk it through?
Book a free 15-minute call. We look at your site, your Google profile and how leads reach you, and tell you what to fix first.
Serving South Florida and Dallas-Fort Worth. English and Spanish.


